This Brand of Me

Professional Work

Social Media Tutorial

Young Adult Network – East Ohio United Methodist Church

Social Media Blog Post:

 

Professional Experience

The Karcher Group – North Canton, OH

Social Media Specialist January 2019 – Current

  • Create social media strategies to achieve marketing goals
  • Educate clients on Social Media and how it can work best for their business
  • Set-up and monitor social analytics and report data
  • Collaborate and mentor marketing specialists to implement strategy across clients
  • Support new business opportunities with competitor evaluations
  • Write and edit content as needed
  • Provide training and best practices to client staff on social media
  • Co-creator of marketing industry Twitter Chat: #TacoChat

Digital Content Specialist October 2018 – December 2018 (Formerly Pole Position Marketing)

  • Blog Writing and Editing
  • Develop Social Media Strategies
  • Website Copywriting
  • Write and optimize copy and images for search performance
  • Review email newsletter content and other marketing related materials
  • Create Blog Editorial Calendars
  • Create reports analyzing social media marketing activities
  • Train clients on how to create Facebook Ads
  • Provide training and best practices to client staff on social media

 

School of Communication, University of Akron – Akron, OH

Assistant Lecturer, January 2018 – Current

  • 7600:409-801 Public Relations Strategic Campaigns (Fall 2019)
  • Create lectures and teach an undergraduate course
  • Demonstrate Public Relations practices
  • Grade undergraduate reports and final project
  • 7600:209-801 Principles of Social Media (Spring 2018, Spring 2019)
  • Create lectures and teach an undergraduate course
  • Demonstrate Social Media practices
  • Grade undergraduate reports and final project

 

Akron Civic Theatre – Akron, OH

Box Office Client Service Manager May 2018 – October 2018

  • Manage Ticket Inventory
  • Collaborate with promoters to ensure placement of holds
  • Coordinate with House Manager for the functionality of scanning devices and attendance reporting
  • Respond and resolve client and promoter questions
  • Capture ticket counts, audit reports, and other financial records to directors
  • Schedule box Office Representatives shifts
  • Manage Representatives in day-to-day tasks
  • Manage Broadway in Akron Subscription packages and communicates progress with collaboration with Playhouse Square
  • Ticketmaster operating ability

 

East Ohio Conference of The United Methodist Church – North Canton, OH

Administrative Assistant  Nov. 2017 – May 2018

  • Connectional Ministries and Multicultural Vitality
  • Responsible for coordinating Ministries and Mission funding documentation
  • Beginning the Voucher process to fund and reimburse projects
  • Track the process of payment and progress of projects
  • Track progress and updates for committees, boards and groups
  • Point contact for the Connectional Ministries and Multicultural Vitality

 

American Cancer Society – Akron, OH

Community Development Manager, Oct. 2014 – Nov. 2017

  • Making Strides Against Breast Cancer of Akron and Mansfield
  • Analyze Fundraising Data for Forecasting Event Goal
  • Maintain Financial Records
  • Coordinate Event Logistics
  • Managed Event Committees
  • Led Recruitment Efforts of Volunteers and Teams
  • Fostered Corporate Sponsor Relationships
  • Managed Media Partnerships
  • Created Fundraising App Tutorial Video on National Making Strides YouTube page
  • Increased Akron’s online donations by 28%
  • Pan Ohio Hope Ride
  • Organized Contracts
  • Recruit Volunteers for Water Stops
  • Collaborate with Statewide Team

 

Johnson United Methodist Church – Norton, Ohio

Minister of Youth June – Dec. 2013

  • Shared Position with Two Other Interim Leaders
  • Created Vision Plan
  • Researched Curriculum
  • Co-led a Sunday Morning and Wednesday Evening Class
  • Co-led Girl’s Six Week Mentoring Class
  • Kept Financial Records
  • Created Presentation for BiMonthly Worship Service
  • Worked Media and Sound for BiMonthly Worship Service

 

Barberton Area Community Ministries – Barberton, Ohio

Independent Marketer, Aug. – Oct. 2012

  • Short-Term Contracted Employee
  • Updated and Developed Facebook Strategy
  • Developed promotional tactics utilizing social media, specifically Facebook
  • Formed a general marketing strategy
  • Analyzed and Revised Website

 

Akron Pregnancy Services – Akron, Ohio

Marketing Intern May – Aug. 2012

  • Summer Internship
  • Analyzed Past Website and Presented Option to update site
  • Co-led weekly meetings to present marketing progress
  • Updated and developed Facebook strategy
  • Website copywriter on donor website
  • Implemented social media strategy via Facebook and Twitter